Market study and development strategy in the Italian public transport market
Analysis of the Italian public transport market and regulatory framework and identification of the growth levers
Context & Objectives

A public transport operator asked Emerton a market study of the Italian market, in order to build its strategic roadmap and identify growth levers (greenfield, M&A, …)

Outcome

Structured and clear understanding of the public transport market and competitive landscape, with a clear view of the strategic growth levers

Our approach

Step 1:  Interviews with market players and extensive documentary research

     
  • Interviews with operators, local authorities and experts
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  • Extensive documentary research including public report on local public transport and regulation
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Step 2: Deep dive on the regulatory framework (pricing mechanism,  bidding process, …)

     
  • Deep dive on the current regulatory framework and expected evolution impacting the public transport market
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  • Analysis of the contractual framework: pricing mechanism, contract duration, bidding process, …
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Step 3: Market  insights and competitive landscape analysis

     
  • Assessment of the market dynamic and expected trends, with a deep dive on the post COVID period
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  • Mapping of the competitive landscape
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  • Identification of potential M&A targets
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Our experts
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